Summary of Skills

  • Experience in high-end video production; eight years in online production
  • Demonstrated drive to produce superior content in all kinds of creative environments
  • Proven ability to lead creative teams and to achieve outstanding results
  • Excellent scriptwriting and copywriting skills for online, print, television, and radio
  • Strengths include: conceptualization and visualization of content, collaboration with individuals and teams, verbal skills, execution, creating and maintaining budgets, directing talent, and public speaking

Professional Experience

The Kroger Co., Cincinnati, Ohio, 2007-2010
Producer/Director, KTV (Kroger corporate TV network)

• Wrote and produced live and recorded programs. Results: saved company an average of $20,000/program by eliminating need for associate conferences and meetings.

• Collaborated with internal clients to tighten scripts, focus messages, and emphasize associate engagement. Results: saved viewers time and increased message retention.

• Expertly directed both non-professional and professional voiceover and on-camera talent. Result: often recruited by peers and management to direct talent in their productions.
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Sinclair Community College, Dayton, Ohio, 2002-2007
Web Course Facilitator, Web Course Development Team

Wrote, produced, and directed all videos for online courses. Result: multifaceted knowledge of production saved college over $100,000 In production costs over five years.

Wrote print-based marketing materials for Web Course Development Team. Result: tone and execution of copy were so successful that brochures and folders are still being used.

Wrote, produced, and directed a groundbreaking eight-episode soap opera for consumer law course. Results: saved college $50,000 by using free college and local production resources. Won 2005 national award for most innovative online course.
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Nickelodeon, New York, NY, 1996-1998
Executive Producer, Nickelodeon Online on America Online

• Supervised redesign of Nickelodeon’s award-winning site on AOL. Result: created most engaging, state-of-the-art place for kids online at that time.

• Created new programming model for the site. Results: frequency of new content increased dramatically. Templated content allowed for greater volume.

• Supervised and editorially directed a staff of 15 writers, producers, and artists. Result: a well-oiled machine that met the demand for more content with greater efficiency.
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Nickelodeon, New York, NY, 1994-1996
Senior Writer/Producer, Nickelodeon TV On-Air Promotion

• Wrote and produced dozens of topical, generic, and image spots for Nickelodeon and Nick At Nite. Result: showed versatility by producing promotion across brands with different types of messages.

• Directed film and video shoots for promotion spots featuring talent such as Whitney Houston, Casey Kasem, Macaulay Culkin, and Kenan Thompson, and Michelle Trachtenberg. Result: proven ability to work with name-brand talent.
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Turner Network Television, Atlanta, GA, 1988-1994
Writer/Producer, TNT On-Air Promotion

• Involved with the launch of TNT. Result: acquired invaluable knowledge about promotional strategies used to launch a major cable network.

• Wrote and produced hundreds of topical, generic, and image promos for TNT and The Cartoon Network. Result: learned how to promote entertainment content and how to brand a network. Also acquired high-end production and post-production skills.
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Education

BA, Mass Communication---Wright State University, 1987

Awards

ANGEL Impact Award (for Web Course Content Development) Co-Winner, 2007

Instructional Technology Council Award for Outstanding Online Course, 2005

Ohio Learning Network Award for Exemplary Online Course, 2005