Newest promotional video

It’s just like riding a bike. You never forget how!

I don’t do them much anymore, but my brother Dave needed some help promoting his app Paint Pro, so I wrote and co-produced a promotional video for him. I finished it about 3 weeks ago.

Dave and his partner Mitch run a software development company called Figure 8. They had entered a hackathon called The Evernote Devcup 2013. It’s a competition to see who can create the best app that integrates with Evernote.

One of the entry requirements is a 2-3 minute promotional video. I thought this would be a fun chance to “sharpen the saw” as Steven Covey called it, so I wrote the script in 4 or 5 hours.

Then I visited Dave in Cleveland to shoot his hand painting a bunch of white sheets of paper.

The following weekend I traveled down to Cincinnati to supervise the post-production, which was expertly handled by my friend Gary Templeton.

Gary did a great job and blogged about getting the chance to work with the Adobe CC suite. (Jeezus, he was shuttling back and forth between Premiere and AfterEffects more times than Politico trying to fact check a Michelle Bachmann speech!)

There are 181 entries in the contest. About 5 of the other videos are really any good. If they judge us on video quality alone, I think we have a good shot at being a finalist.

Finalists are announced on August 15th. Stay riveted to this page for more details!
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